INTA and Brazil’s National Judicial School Launch Trademark Education Program for Judges

INTA, in partnership with Brazil’s National School for the Training and Improvement of Judges (ENFAM), has successfully launched the distance-learning course Intellectual Property, Trademarks and New Technologies, an educational initiative designed exclusively for Brazilian judges.

The course reflects INTA’s commitment to supporting judicial education and strengthening institutional cooperation with courts and public authorities in key jurisdictions. Brazil remains one of INTA’s priority countries in Latin America and an important jurisdiction for brand owners, innovators, and rights holders operating in the region.

The program combines recorded lectures delivered by Brazilian and international experts with an in-person opening seminar held at ENFAM’s headquarters in Brasília. The curriculum covers key trademark and technology-related topics, including international trademark principles and treaties, famous marks and acquired distinctiveness (secondary meaning), issues in trademark litigation, unfair competition, digital platforms, and challenges to intellectual property (IP) rights arising from emerging technologies such as artificial intelligence (AI).

The course was developed through close collaboration among ENFAM, INTA staff, and volunteer experts from Brazil and other jurisdictions. Their combined experience helped create a cohesive program that brought together comparative perspectives, practical insights, and issues of direct relevance to judges handling complex trademark disputes.

The opening seminar included discussions on Brazilian and international trademark systems, procedural challenges in trademark litigation, trade dress protection, digital platforms, competition in online environments, and the impact of AI and emerging technologies on trademark protection.

The response from the Brazilian judiciary exceeded expectations. Registration reached full capacity on the first day, prompting ENFAM to establish a waiting list for judges interested in accessing the course content. The opening seminar brought together approximately 70 judges and judicial officials from across the country, reflecting the judiciary’s growing interest in IP and emerging technologies.

The initiative also achieved broad national reach, with participants from 13 Brazilian states and the Federal District, representing approximately half of Brazil’s states and all five regions of the country. This geographic diversity underscores the national relevance of the topic and the importance of continued judicial capacity-building in IP.

The initiative further strengthens INTA’s relationship with one of Latin America’s most influential judicial education institutions and reinforces the Association’s role as a trusted partner in judicial capacity-building. By supporting programs of this nature, INTA contributes to greater legal certainty, more consistent application of IP law, and stronger protection for brands and innovation. Through its partnership with ENFAM, INTA continues to expand its engagement with the Brazilian judiciary and to support the development of a stronger IP ecosystem in Brazil and beyond. INTA extends its thanks to the members who shared their expertise in the recorded lectures.

Although every effort has been made to verify the accuracy of this article, readers are urged to check independently on matters of specific concern or interest.

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