2015 Annual Meeting

Basic Mediation Training
(Day 1; advance registration required; CLE credit available)

INTA’s two-and-a-half-day mediation training course teaches the detailed process of mediation, including how to assist the parties in applying a negotiation framework, defining the issues, focusing on the parties’ interests and developing options that satisfy both parties and lead to a lasting resolution. You will learn the skills and techniques to become a proficient mediator, including questioning and communication techniques, overcoming barriers to agreement, and more.

This course will be based on teacher presentations and demonstrations, videos and small-group simulations. Over the course of the training, each participant will practice his or her new skills by acting as the mediator during part of a simulated mediation. Trainers will observe and comment on the simulations as they progress. Each participant will receive specific written feedback from a trainer.

Fee: US $2,100 (for a two-and-a-half-day program)

The registration fee includes breakfast, lunch, CLE and course materials. Participants MUST commit themselves to attending the full two-and-a-half-day program.

Tickets for admission to this event will not be sold onsite. Registration is nonrefundable and limited to 36 participants.

Course on International Trademark Law and Practice
(Day 1; advance registration required; CLE credit available)

This course is designed to provide a comparative analysis of trademark law and practice in countries around the world. Depending on the topic, the focus will vary from historical, philosophical and legal perspectives to practical “how to” tips and advice. Each international jurisdiction covered in the course will be taught by a professor or practitioner from that region. Practitioners new to trademark law, law and paralegal students, trademark administrators and in-house counsel seeking to obtain a well-rounded overview of trademark law and practice from around the globe are encouraged to attend.

Fee: US $650 (for a two-day program)

The registration fee includes breakfast and lunch for both days and course materials. Current law students—both member and non-member—who register for this course will receive a complimentary registration for the Annual Meeting.

Tickets for admission to this event will not be sold onsite. Registration is nonrefundable.

Basic Mediation Training
(Day 2; advance registration required; CLE credit available)

INTA’s two-and-a-half-day mediation training course teaches the detailed process of mediation, including how to assist the parties in applying a negotiation framework, defining the issues, focusing on the parties’ interests and developing options that satisfy both parties and lead to a lasting resolution.

See Friday’s program for full description.

Board of Directors Meeting

Registration and Hospitality

CSA01 Paving the Way for the Next Generation of Trademark Lawyers in the 21st Century
Intermediate Level

The days of spending your time cloistered away in a library researching and writing a memo for the file have long passed. Clients are more cost conscious than ever in expecting law firms to provide business-savvy service at the lowest possible price. Law firm partners are under such pressure that they feel like they do not have the time (or incentive) to mentor their associates. How, then, are associates expected to develop an understanding of trademark law in order to serve their firms and eventually advise clients and litigate disputes? Answering this question is essential to ensuring that the next generation of trademark lawyers is as well seasoned as the ones that have come before.

A panel including a law firm partner, a law firm associate and a law firm consultant (or inside counsel) will examine the changing landscape for trademark lawyers and address the following critical issues:

• How are trademark attorneys hired, and are law school IP programs important?
• How do trademark attorneys learn the nuts and bolts of substantive trademark law?
• How do trademark attorneys learn how to prosecute trademarks and handle international work?
• Does technology make a difference in the way trademark attorneys are trained today?
• What can trademark attorneys do to ensure the viability of their skills well into the 21st century?
• What can law firms do to better mentor trademark attorneys and cultivate their legal (and networking) skills?
• How can organizations like INTA be utilized to help groom the legal (and marketing) skills of the next generation of trademark lawyers?

Moderator:
Amalia M. Berg, Goodmans LLP (Canada)

Speakers:
Tracey Berger, Spruson & Ferguson (Australia)
Carrollanne Lindley, Kilburn & Strode LLP (United Kingdom)
Deborah Peckham, Burns & Levinson LLP (United States)
Devon Sparrow, Citrix Systems, Inc. (United States)

CSA02 An Insider’s View of the Challenges of Law Firm Management
Advanced Level

Outside counsel should make it a priority to attend this session! The business of running a law firm has never been more stressful. In-house counsel are demanding ever-greater efficiencies and price reductions from outside law firms. At the same time, associates and staff are not getting any less expensive and they need to be cultivated to ensure the long-term success of the firm. Professional and ethical obligations to keep up-to-date on legal developments and skills have not changed over time.

This session will provide a behind-the-scenes look at the many issues facing law firm management, specifically:

• How does a firm balance the pricing pressure from inside counsel with the need to maintain a reasonable level of profitability?
• How does one deal with staffing issues and balance the client relationship with the need to handle administrative and marketing responsibilities?
• How does one facilitate more knowledge sharing within a firm and foster relationships among colleagues?
• What technologies are available to make the law firm more efficient?
• How does a firm mentor and supervise its associates to strengthen their critical legal and business skills?
• How can staff and paraprofessionals provide more value to the firm?
• What are best practices in dealing with collections to reduce accounts receivable?
• Are requests by clients for proposals worth the time and effort to respond?
• How are firms dealing with issues of reciprocity when it comes to maximizing potential business while advancing client interests in uniform representation?
• How are firms vetting and handling conflicts of interest: legal vs. business?

Moderator:
Mark Kachigian, Head, Johnson & Kachigian (United States)

Speakers:
Rose Auslander, Carter, Ledyard & Milburn LLP (United States)
Marcus Gallie, Ridout & Maybee LLP (Canada)
Anthony Tong, Robin Bridge & John Liu (Hong Kong SAR, China)

Next Generation Libations

Be sure to stick around after the session and join your young-practitioner colleagues in the trademark community for some libations! This is a great opportunity to meet with other young practitioners in the field.

Next Generation Libations

Be sure to stick around after the session and join your young-practitioner colleagues in the trademark community for some libations! This is a great opportunity to meet with other young practitioners in the field.

Utilizing Regional IP Attachés as Resources and Allies

Learn about the valuable resources and support provided by regional intellectual property attachés posted by various government at embassies around the world, and how to utilize them as both sources of information and as allies in trademark protection and anti-counterfeiting enforcement activities. This session will give attendees an opportunity to interact with various regional attaches, learn about their activities, and how they can be helpful to brand owners.

Speakers:
Albert Keyack, USPTO IP Attaché for South America (Brazil)
Michael Lewis, USPTO IP Attaché for Mexico, Central America, and the Caribbean ((Mexico)
Kalpana Reddy, USPTO IP Attaché for South Asia (India)
Aisha Salem, USPTO IP Attaché for the Middle East and North Africa (Kuwait)
Donald Townsend, USPTO IP Attaché for Russia and CIS (Russia)

Luncheon Table Topics

INTA Gives Back Event

The Monarch School is dedicated to educating students impacted by homelessness and helps them develop hope for the future with necessary skills to achieve personal success. Participants will form teams and rotate between different care stations, collecting and assembling kits containing much needed school supplies, art supplies and personal hygiene items that will be donated to the Monarch School.

New in 2015! Networking Excursion: Inhale, Exhale, Hike in Torrey Pines State Natural Reserve
(Advance registration required)

This two-hour hike in Torrey Pines State Reserve is a wonderful way to start your Annual Meeting experience with your colleagues and friends at INTA. A healthy snack and bottled water will be provided. Transportation will be provided, and the cost includes tax and gratuity. Registration for this event is for Annual Meeting Registrants only and is non-refundable.

Fee: US $52

CSA50 Reaching Equilibrium: How In-house and Outside Counsel Can Achieve Consensus on Reasonable Legal Fees
Intermediate Level

In-house counsel are under a constant mandate to continually decrease legal spending and provide certainty in estimating legal expenses for budgeting purposes. At the same time, outside counsel are under unrelenting pressure to keep up with rising costs and make a reasonable profit at year-end. Are these competing forces irreconcilable? This panel will work together and propose practical solutions to minimize conflict and maximize harmony:

• What motivates in-house counsel when it comes to managing outside legal counsel fees, and what expectations do in-house counsel have in asking outside counsel for cost estimates (and how should law firms deal with such requests)?
• What law firm activities are amenable to standard charges (e.g., trademark prosecution), and how should standard charges be conveyed (e.g., standard fee schedule updated annually)?
• What services should be included as part of the standard charge (e.g., reporting publication and registration, legalizing documents)?
• What expenses should law firms pass on, and how should they be handled (e.g., billing for copying charges and legal research, marking-up expenses)?
• How can alternative fees be used, especially in the context of litigation (e.g., contingency fee, blended rate, fixed rate, fee bap, risk collar, holdback, merit bonus)?
• What are the experiences of outside counsel in dealing with various alternative approaches to billing (i.e., what works and what does not work)?

Moderator:
Steve Meleen, Pirkey Barber PLLC (United States)

Speakers:
Bobby Ghajar, Pillsbury Winthrop, LLP (United States)
Mark Holah, Bird & Bird LLP (United Kingdom)
Allison McDade, 7-Eleven, Inc. (United States)
Kristin McNulty, Intel Corporation (United States)

CSA51 Taking the Ball and Running with a Pro Bono Case Like the Redskins Trademark Cancellation Action
Intermediate Level

The focus of the panel will be the pro bono angle of the Redskins case (Amanda Blackhorse, Marcus Briggs-Cloud, Philip Gover, Jillian Pappan, and Courtney Tsotigh v. Pro-Football, Inc., Cancellation No. 92046185).

Speakers will discuss the following:

• How a referral agency would evaluate a case like this.
• How volunteer attorneys are matched with this type of matter.
• The types of resources or clinics available at law schools that can be used in trademark pro bono cases.
• How a law firm would evaluate the case and decide whether to take it on.

Moderator:
Jennifer Sheehan Anderson, Bridge Intellectual Property Services PLLC (United States)

Speakers:
Wilson M. Brown, Drinker Biddle & Reath LLP (United States)
Megan M. Carpenter, Texas A&M University School of Law (United States)
Robert Pimm, California Lawyers for the Arts (United States)

Committee Meetings

Annual Meeting Registrant First-Time Orientation and Reception

Learn from experienced Annual Meeting attendees about the many resources and opportunities for education and networking; also find out how to navigate the Exhibition Hall and make the best use of your time. Don’t miss out on this informative event and discover what’s new at this year’s meeting. After you hear from experienced INTA attendees about how to maximize your time at the meeting, stick around to network with other first-time attendees and get to know each other better.

First-time attendees, young practitioners, and students, as well as new INTA members, will find this orientation essential to making the most of their first Annual Meeting and will have the opportunity to network at a reception after the session.

Course on International Trademark Law and Practice Happy Hour
(By Invitation only)

Don’t miss this excellent networking opportunity for registrants of the Course, as well as speakers to mingle in a casual setting. Enjoy a cocktail with colleagues to help kick-off your Annual Meeting in San Diego.

New in 2015! Networking Excursion: Sights and Sips Sunset Cruise
(Advance registration required)

Maximize your Saturday evening by joining this one-and-a-half hour networking excursion! Annual Meeting registrants will enjoy a beautiful sunset while cruising the San Diego Bay in a semi-private space. Enjoy deluxe hors d’oeuvres, and cocktails (two drink tickets included) while meeting with other trademark professionals from around the world.

Transportation will be provided, and the cost includes tax and gratuity. Registration for this event is for Annual Meeting Registrants only and is non-refundable.

Fee: US $96

2015 INTA Gala
Formal (black tie optional) or National Dress
San Diego Marriott Marquis & Marina – Marina Ballroom            

The INTA Gala is the perfect opportunity to entertain business associates and clients, to establish new ones and to start your meeting off in style.

Open seating is available to facilitate networking. Individual seats cost US $325. A VIP table of ten seats costs US $2,900. Purchasing a VIP table not only gets you a discount but also guarantees a prominent room location.

Pre-registration for this event is required. Tickets for admission will not be sold at the door. Sales of individual tickets and tables are nonrefundable.

For payment or registration inquiries, please contact INTA Member Services at memberservices@inta.org. For additional questions or to provide special dietary preferences, please email meetings@inta.org.

Registration and Hospitality

Basic Mediation Training
(Day 3; advance registration required; CLE credit available)

INTA’s two-and-a-half-day mediation training course teaches the detailed process of mediation, including how to assist the parties in applying a negotiation framework, defining the issues, focusing on the parties’ interests and developing options that satisfy both parties and lead to a lasting resolution.

See Friday’s program for full description.

Course on International Trademark Law and Practice
(Day 2; advance registration required; CLE credit available)

The Course is designed to provide a comparative analysis of trademark law and practice in countries around the world. See Saturday’s program for full description.

Committee Meetings

Breakfast Table Topics

Trademark and IP Issues in Latin America: Government Perspective
Advanced Level

This session provides INTA attendees with the chance to hear about the different trademark focused initiatives and developments taking place in the various Intellectual Property Offices throughout Latin America.

Moderator:
Gustavo Giay, Marval, O’Farrell & Mairal (Argentina)

Speakers:
Jose Luis Londoño, Superintendencia de Industria y Comercio (Colombia)
Miguel Margain, Instituto Mexicano de la Propiedad Industrial (Mexico)
Ray Meloni, INDECOPI (Peru)
Maximiliano Santacruz, Instituto Nacional de Propiedad Industrial (Chile)

CSU01 (Dis)order in the Court: A Debate Between a Practitioner and a Professor
Intermediate Level

Don’t miss the first annual Practitioner vs. Professor debate, bringing both passion and intellectual rigor (not to mention a fair bit of good humor) to the Annual Meeting. Top attorneys will battle top professors in an all-star panel, debating some of the hottest trademark topics of the day. This year’s debates will focus on two main issues: dilution and disparagement.

Speakers:
Barton Beebe, New York University School of Law (United States)
Vs.
Scot A. Duvall, Middleton Reutlinger (United States) and

Christine Farley, American University Washington College of Law (United States)
Vs.
Philip G. Hampton II, Haynes and Boone LLP (United States)

New in 2015! Networking Excursion: La Jolla Sea Caves and Ecological Reserve Kayak Tour
(Advance registration required)

Be adventurous and make new connection during this private two-hour kayak tour of La Jolla Sea Caves. This is an excellent opportunity to meet new people while experiencing La Jolla from the sea.

All necessary equipment will be provided onsite, and it is recommended that you wear a swimsuit or clothing that can get wet. Transportation will be provided, and the cost includes tax and gratuity. Registration for this event is for Annual Meeting Registrants only and is non-refundable.

Fee: US $90

In-House Practitioners Workshop and Luncheon
(Limited to in-house practitioners only; advance registration required; CLE credit available)

Early Bird Fee (before March 13): US $150
Standard Fee (after March 13): US $200

This combined workshop and luncheon, designed exclusively for in-house practitioners, offers a unique opportunity to network, benchmark and exchange best practices for strengthening your brand in a marketplace where corporations of all sizes face challenges.

Registration includes admission to the workshop sessions and luncheon with keynote (not sold separately). Tickets for admission to this event will not be sold onsite. Tickets are nonrefundable.

Madrid System Users’ Meeting (MSUM) Organized by World Intellectual Property Organization (WIPO)

The MSUM will open with an update from WIPO on the developments of the Madrid System, followed by presentations from officials of elected Contracting Parties of the Madrid System. The invited officials will address specific issues regarding the designation of their countries in an International Registration, including how to handle and avoid notifications of provisional refusal. Questions from the floor will be taken.

Committee Meetings

CSU02  Speak Your Mind: Public Speaking Gets Personal
Beginner to Intermediate Level

Dynamic speakers have a strong point of view about subject matter, and to engage the audience is to make it personal. This highly entertaining event will tap the vast and varied resources of our distinguished speakers, as they each reveal their approach to a microphone, how they develop their material, and – honestly – how to make sense of it all.

Moderator:
Rudy Gaines, Marksmen (United States)

Speakers:
Brian W. Brokate, Gibney Anthony & Flaherty, LLP (United States)
Mario Soerensen Garcia, Soerensen Garcia Advogados Associados (Brazil)
John B. Hackett, AJ Park (New Zealand)
Lisa Iverson, Neal & McDevitt, LLC (United States)
Casey Daum Nakata, Hewlett-Packard Company (United States)
Joseph V. Norvell, Norvell IP llc Norvell IP llc (United States)
Daniela Rojas, Hilborne Hawkin (United States)
Pier Luigi Roncaglia, Studio Legale SIB (Italy)

CSU03 The Times They Are A-Changin’: Developments in Education and Teaching
Adjunct Professors Special Interest Group (SIG) Panel

The practice of law is an increasingly significant component of legal education.  Law schools are striving to educate students about trademark law not just in the classroom, but on the ground, in ways that enable students to apply what they are learning in “real world” situations — in particular, clinical legal education.  Adjuncts can be a valuable component of this experiential, or skills-based, curriculum.  This panel, consisting of professors, directors and supervisors of trademark law clinics at leading law schools, will provide insight into law schools’ efforts to expand experiential learning programs, discuss various types of programs, and provide guidance on how adjuncts might be involved in these efforts.

Moderator:
Megan Carpenter, Texas A&M University School of Law (United States)

Speakers:
Patricia Campbell, University of Maryland Francis King Carey School of Law (United States)
Jay Erstling, William Mitchell College of Law (United States)
Eric Lane, Thomas Jefferson School of Law (United States)
Victoria Phillips, American University Washington College of Law (United States)
Catherine Simmons-Gill, The John Marshall Law School (United States)
Eugenio Torres, University of Puerto Rico School of Law (Puerto Rico)

Trademark Administrators Brunch

Personal Branding and Marketing Yourself: You Deserve a Whole Lot More, and the World Deserves a Whole Lot More of You
(Advance registration required)

Whether you deliberately create a professional brand or not, we all have one, so you may as well be in control of it.

Join us at the Trademark Administrators Brunch to meet keynote speaker Jenny Foss, of career blog JobJenny.com, who will provide exceptional, accessible and easy-to-act-upon tips that will make it easier—and incredibly more fun—to stand out in a crowd. You can leverage what you learn across platforms, such as LinkedIn, to achieve specific goals, whether it’s to build business relationships, climb a rung or two up the corporate ladder or just take control of your destiny.

Keynote Speaker: Jenny Foss

Jenny Foss is an author, career strategist and founder of JobJenny.com. Jenny has been featured in Forbes, U.S. News & World Report, Mashable, The Daily Muse, and Business Insider.

Registration is US $50 and tickets are sold on a first-come, first-served basis. Tickets for admission to this event will not be sold onsite. Brunch tickets are nonrefundable.

Luncheon Table Topics

Exhibition Hall

Visit the 100+ exhibitors displaying their products and services. Exhibitors include trademark solution providers, law firms, media companies, IP offices, trade associations and government offices.

Japan Patent Office (JPO) User’s Meeting: Recent Activities and Examination Practices for Trademarks in Japan

Open to All! Join JPO trademark representatives for an informational user’s meeting. Attendees will be able to get an update on the JPO’s recent activities. Representatives will also provide information on trademark examination practices in Japan and will accept questions from the floor.

Committee Meetings

CTM and RCD Users’ Meeting Organized by the Office for the Harmonization in the Internal Market (OHIM)

Join OHIM representatives for a comprehensive update on the Office’s activities over the past year in the fields of EU-funded projects, international cooperation initiatives and the EU Observatory on Infringements of Intellectual Property Rights’ activities.  OHIM will also report on the general situation at the Office, emphasizing key performance indicators and discuss recent changes in practice and important decisions of the Court of Justice of the European Union.  Questions from the floor will be taken.

Speed Networking

Join us in the Exhibition Hall for Speed Networking, a fun and interactive way to find new business associates and expand your network. Your one-hour commitment can potentially produce long-term business contacts and friendships. Use these helpful hints to maximize your Speed Networking session.

Who should attend: new members and non-members, first-time attendees, and experienced Annual Meeting attendees interested in meeting new contacts.

There is no fee to participate, but a one-hour commitment is required from each participant. Admittance is on a first-come, first-served basis. Once capacity at the tables is reached, participants who did not secure a spot at a table will be asked to return later for a different session.

CSU50  INTA Committee Selection, Membership and Involvement: Behind the Curtain

During this informative and interactive session, hear distinguished INTA leaders discuss the diverse and valuable benefits associated with active involvement in INTA. The session will also highlight the upcoming committee application and assignment process for the 2016 term, providing tips and information relevant to INTA’s evolution.

Moderator:
Peter Harvey, Harvey Siskind LLP (United States)

Speakers:
Janice Bereskin, Bereskin & Parr LLP (Canada)
Susan Brady Blasco, Muncy, Geissler, Olds & Lowe, P.C. (United States)
Alicia Lloreda, Lloreda Camacho & Co. (Colombia)
Shwetasree Majumder, Fidus Law Chambers (India)
David H. McDonald, Johnson & Johnson (United States)

Opening Ceremony and Keynote Address

Hear from INTA’s CEO and 2015 President as they share their vision for the Association in 2015 and discuss INTA’s impact on the IP industry. The 2015 Annual Meeting Co-Chairs will also introduce you to this year’s program and welcome the Keynote speaker.

INTA CEO’s Address
Etienne Sanz de Acedo, International Trademark Association (United States)

2015 INTA President’s Address
J. Scott Evans, Adobe Systems Incorporated (United States)

2015 Annual Meeting Project Team Co-Chairs
Joshua J. Burke, General Mills, Inc. (United States)
Mario Soerensen Garcia, Soerensen Garcia Advogados Associados (Brazil)

Keynote Address

Walter Robb – Co-CEO of Whole Foods

Walter Robb’s passion for organic, all-natural produce began over 40 years ago, gaining experience as a retailer, farmer and consultant throughout his career. Today as Co-CEO of the Fortune 500 Company Whole Foods Market, Robb is eager to provide accessible, healthy products to consumers across the country.

Robb’s long and varied entrepreneurial history began in 1976 when he opened the local grocery store Mountain Marketplace in Weaverville, California. Over 15 years later he sold the store to Whole Foods, joining the team as the local owner and operator. Robb’s savvy business expertise was recognized and two years later he was promoted to President of the Northwest Pacific Region.

Welcome Reception

Join us at this great networking opportunity as we welcome all attendees to the 137th Annual Meeting. Take the time to meet up with old friends and colleagues, meet new acquaintances and work the room.

New in 2015! Networking Excursion: Dinner at Union Kitchen & Tap
(Advance registration required)

Avoid the hassle of making dinner plans! Dinner will be hosted in a private room at the Union Kitchen & Tap. The price includes a three-course plated dinner (choice of two salads, four entrees and desserts). Within walking distance of the convention center, this casual dining restaurant offers a more intimate environment to meet with your clients, peers from other offices, fellow committee members and/or outside counsel. The cost includes tax and gratuity, but beverages are not included. Registration for this event is for Annual Meeting Registrants only and is non-refundable.

Fee: US $106

Registration and Hospitality

Committee Meetings

Breakfast Table Topics

Exhibition Hall

Visit the 100+ exhibitors displaying their products and services. Exhibitors include trademark solution providers, law firms, media companies, IP offices, trade associations and government offices.

Career Development Day (For Students)

Academic Day (For Professors)

CONCURRENT SESSIONS

CM01 Have Dispute Will Travel: Managing Multi-Jurisdictional Trademark Disputes
Intermediate Level

Trademarks are more global than ever, giving rise to an increasing number of multi-jurisdictional disputes. Trademark owners often have a choice of forum in which to hold the dispute, both in terms of geography and administrative proceedings or court proceedings. This session will include a hypothetical dispute and strategic discussion among the panelists regarding where to file, how to gain leverage and what other considerations arise in different jurisdictions.

Moderator:
Anessa Owen Kramer, Honigman Miller Schwartz and Cohn LLP (United States)

Speakers:
Jeremy Dickerson, Burges Salmon (United Kingdom)
Jeremy Kaufman, Fox Entertainment Group (United States)
Nick Redfearn, Rouse & Co. International LLP (Indonesia)

CM02 Trademark Licensing: Best Practices
Beginner Level

Keeping costs under control while navigating the issues in worldwide and regional licensing deals can be a struggle for licensors and licensees. Our dynamic panel of corporate and private practice lawyers will dissect the operation of key provisions in trademark license agreements and discuss the best practices from both the licensor and licensee perspectives. The panel will highlight differences in licensing requirements, practice and administrative obligations in various international jurisdictions, taking the in-house and private practice perspectives into consideration, and will share tips on how to secure effective and mutually beneficial license relationships.

Moderator:
Shelagh Carnegie, Gowling Lafleur Henderson LLP (Canada)

Speakers:
Arthur Artinian, K&L Gates LLP (United Kingdom)
Lois B. Duquette, The Hershey Company (United States)
Kelly Gill, Gowling Lafleur Henderson LLP (Canada)

CM03 A Moving Line? Exploring the Boundaries of Trademark Enforcement and Trademark Misuse
Intermediate Level

From the USPTO to the legal academy, and from Congress to the courts, questions about the boundaries between vigorous trademark enforcement and improper overreaching have come to the forefront. Are famous brands and celebrities going too far? Are companies improperly trying to monopolize language, designs and other product attributes through trademark and trade dress claims? This year, the all-professor panel will consider the line between the responsibility for trademark enforcement and trademark misuse.

Moderator:
Irene Calboli, National University of Singapore (Singapore)

Speakers:
Stacey Dogan, Boston University Law School (United States)
Hugh Hansen, Fordham University School of Law (United States)
Spyros Maniatis, Queen Mary University of London (United Kingdom)

CM04 Using Private Investigators Without Losing Your License to Practice Law
Beginner Level

Speakers will focus on the complexities of deciding when to hire an investigator for IP litigation investigations and subsequently vetting, hiring, instructing and receiving information from investigators. Legal, ethical and practical implications of conducting your own investigations or outsourcing them, and the methods used by anyone conducting an investigation, will be outlined. The discussion will also include a review of select challenges to the ethics of private investigations, including pretexts and pretexting in the context of trademark litigation.

Moderator/Speaker:
Ross D. Bulla, The Treadstone Group, Inc. (United States)

Speaker:
Frank Long, Dickinson Wright PLLC (United States)

Committee Meetings

Speed Networking

CONCURRENT SESSIONS

CM20 What Is Parody?
Advanced Level

Famous marks are frequently subject to parody. There is a thin line between what is protected by the law as parody and what constitutes infringement. Speakers will take a theoretical look at the law in a variety of jurisdictions to explore when parody may be legitimate fair use and when it is just used as an excuse by infringers.

Moderator:
Camila Santamaría (Colombia)

Speakers:
Noemi Parrotta, Studio Legale SIB (Italy)
Barbara Quinn, The Walt Disney Company (United States)
Sanjiv D. Sarwate, Dell Inc. (United States)

CM21 Secrets for Success in Mediating Lanham Act Cases and Rules for Professional Conduct for Attorneys
Advanced Level

Interest in mediation has grown worldwide given the cost and uncertainty of litigation, as well as the local rules mandating some form of ADR in many jurisdictions. Many lawyers, companies and even private mediators are successful in getting parties to mediate but fail to obtain a settlement. This panel of experienced mediators (including litigators, the former lead mediator for the U. S. Federal Circuit, and a distinguished federal judge from the Northern District of California) will provide insight on how best to achieve a successful mediation and an enforceable settlement while avoiding practical or ethical pitfalls. This session will be of great value to any party who has an interest in resolving litigation on business terms.

Moderator:
Floyd A. Mandell, Katten Muchin Rosenman LLP (United States)

Speakers:
Kristin J. Achterhof, Katten Muchin Rosenman LLP (United States)
James M. Amend, JAMS (United States)
Judge Jacqueline Scott Corley, United States District Court for the Northern District of California (United States)
David W. Grace, Loeb & Loeb LLP (United States)

RM20 Regional Update: China, Japan, and Korea—Revisions to Trademark Laws
Intermediate to Advanced Level

The revision of a country’s trademark laws is no small feat, which is why China, Japan and Korea’s having decided to amend their trademark laws, all within the same short period of time, is nothing short of a remarkable coincidence.

These amendments have resulted in significant changes to the substantive laws of each jurisdiction. Our speakers will discuss the substance of the amendments to their countries’ trademark laws, as well as the resulting or expected changes to trademark practice to accommodate their revised trademark laws.

Moderator:
George Chan, Simmons & Simmons (China)

Speakers:
Alex H. Cho, Kim & Chang (South Korea)
Scott Palmer, Sheppard Mullin Richter & Hampton LLP (China)
Nagomi Tsuchida, Hitachi, Ltd. (Japan)

IM20 Industry Breakout: Addressing the Challenges of Counterfeiting, Protection of Technology Names, and Trademark Backlash in the Chemical, Petroleum and Refining Industries
Intermediate Level

This session will address some of the current challenges in the chemical, petroleum and refining industries, including counterfeiting, protection of technology names and trademark backlash. Discussions will include the following topics:

• Counterfeiting of lubricants.
• Counterfeiting of chemical products.
• How to meet the challenges of protecting technology names.
• Ways to address and minimize the impact of backlash that arises from attempting to enforce trademark rights.

Moderator:
Dee Ann Weldon-Wilson, Exxon Mobil Corporation (United States)

Speakers:
Sian A. Bowen, Shell International Limited (United Kingdom)
Shannon King, Chevron Corporation (United States)
Joe Miller, The Dow Chemical Company and Dow AgroSciences LLC (United States)

Speed Networking

New in 2015! Networking Excursions: Downtown Craft Brew Quest
(Advance registration required)

Microbreweries are the newest complement to San Diego’s relaxed culture. Enjoy this two-hour quest with other like-minded Annual Meeting registrants and discover the best brews that San Diego has to offer. Transportation will be provided, and the cost includes tax and gratuity. Registration for this event is for Annual Meeting Registrants only and is non-refundable.

Committee Meetings

Luncheon Table Topics

Past Presidents Luncheon
(By invitation only)

Speed Networking

TM5 Users’ Meeting

The Trademark 5 (TM5) will conduct an open session with users.  The TM5 is a framework through which the Japan Patent Office (JPO), the Korean Intellectual Property Office (KIPO), the Office for Harmonization in the Internal Market (OHIM), the State Administration for Industry and Commerce of the People’s Republic of China (SAIC), and the United States Patent and Trademark Office (USPTO) exchange information and undertake cooperative activities.  During this user session, the TM5 partners will discuss updates in their respective office as well as the progress they have made on their cooperative projects.

Speed Networking

CONCURRENT SESSIONS

CM50 Is Fair Use Always Fair? International Approaches to Fair Use Issues in a Mobile World
Intermediate Level

The session will focus on fair use principles from a global perspective. Speakers will examine the law of both nominative and descriptive fair use, and the practical impact those principles have on brand owners (particularly those looking to market and offer their products globally). Speakers will also look at how the concepts of nominative and descriptive fair use are affected by mobile applications and websites, where space limitations and other constraints may bear on how marks and terms are used.

Moderator:
Gavin Charlston, Google (United States)

Speakers:
Stephen Jadie Coates, Twitter, Inc. (United States)
Sung-Nam Kim, Kim & Chang (South Korea)
Andrea Sander, Microsoft Corporation (United States)
Cornelia Schmitt, Grunecker (Germany)

CM51 Trademarks and Consumer Protection
Intermediate Level

The function of the trademark has changed from that of merely a source identifier. Consumers have also come to expect a certain level of quality, consistency, transparency and experience from the goods or services identified by their favorite trademarks. But what happens when consumers’ expectations are not met and they feel deceived? Laws protecting the rights of consumers are becoming increasingly strict and compliance with such laws by trademark owners has become challenging. The panel will consider and discuss the intersection between consumer protection and trademark laws, the effect of these laws on consumers and trademark owners, the types of practices that may be considered deceptive, and the right of competitors to make use of consumer protection laws to protect their investment in their trademarks.

Moderator:
Antonella Carminatti, Barbosa, Mussnich & Aragão (Brazil)

Speakers:
Sophie Anger, Mars, Incorporated (United States)
Cristina A. Carvalho, Arent Fox LLP (United States)
Myrtha Hurtado, Novartis Pharma AG (Switzerland)

CONCURRENT SESSIONS

CM52 Here Comes the Judge: See What Happens During a Mock Preliminary Injunction Hearing
Intermediate Level

This session will feature a live mock preliminary injunction hearing before a Judge, in which counsel for owner and counsel for the alleged infringer will present evidence and live testimony, including direct and cross-examination with regard to whether or not the preliminary injunction should be issued. After hearing the evidence, the Judge will issue her ruling from the bench. Afterwards, counsel and the audience will be able to ask the Judge questions about the proceedings and her ruling.

Judge: The Honorable Irma E. Gonzalez, JAMS (Ret., Chief Judge of the United States District Court for the Southern District of California)

Counsel for Party A:
Barry L. Cohen, Royer Cooper Cohen Braunfeld LLC (United States)

Counsel for Party B:
Nancy Rubner Frandsen, Baker & Hostetler (United States)

RM50 Regional Update: 2015 Trends and Hot Topics in Latin America
Intermediate Level

Attendees can expect to receive a concise update on the recent developments and hot topics in Argentina, Chile, Mexico and beyond, including an analysis of the latest legislation involving health and food regulations and how these changes may affect your trademark and copyright rights. The panel of experienced practitioners will also share lessons learned from the World Cup in Brazil and what you might expect at the upcoming Olympic Games in 2016 in terms of ambush marketing issues.

Moderator:
Juan Pablo Silva, Silva & Cia (Chile)

Speakers:
Verónica Maria Canese, Marval, O’Farrell & Mairal (Argentina)
Jacobo Cohen Imach, MercadoLibre.com (Argentina)
Valdir de Oliveira Rocha, Veirano Advogados Associados (Brazil)
Agustin Velazquez, Avah Legal, S.C. (Mexico)

Committee Meetings

Government Officials Industry Training Information Session
(By invitation only)

Academic and Young Practitioner Happy Hour

Don’t miss this excellent networking opportunity for law and paralegal students and practitioners new to trademark law, as well as professors and adjunct professors. Enjoy a cocktail with colleagues while discussing interesting new trademark law developments.

China Reception
(By invitation only)

Network with Chinese colleagues and share experiences of doing business in China. If you speak Chinese, come enjoy the opportunity to chat with the INTA staff and make new connections. This is the must-attend reception for those in the INTA community who want to be plugged into our extensive China network.

Government Officials Reception
(By invitation only)

Join INTA’s leadership and government officials from around the world for a reception thanking these officials for their dedication and support of the trademark community. This reception provides an opportunity for officials to share information and best practices with their colleagues in the trademark community.

President’s Dessert Reception
(By invitation only)

Registration and Hospitality

Committee Meetings

Breakfast Table Topics

INTA Roundtable Hosts Breakfast
(By invitation only)

The Roundtable Hosts Breakfast honors the hosts of the INTA roundtables that have taken place between June 2014 and May 2015. The Association is grateful to the many volunteers who have contributed to the Roundtable program’s success.

Association Brunch
(By invitation only)

The Association Brunch provides an excellent opportunity for leaders of IP associations from around the world, INTA officers and staff to network with one another and compare best practices.

Exhibition Hall

Visit the 100+ exhibitors displaying their products and services. Exhibitors include trademark solution providers, law firms, media companies, IP offices, trade associations and government offices.

CONCURRENT SESSIONS

CT01  Gathering Evidence with In-house Counsel: Achieving Harmony and Avoiding Discord
Beginner Level

Your adversary has questioned genuine use of your mark or even threatens to cancel your mark for non-use. Or the court in infringement proceedings wants to know why your mark has a reputation and should therefore enjoy an extended scope of protection. You need evidence of use or extended use as soon as possible. But what specific evidence do you need? Do you have to collect originals of labels  and packaging material? What kind of documents do you need? Would a witness also help? And who can give you all this information?

Speakers will answer these questions and more and will also discuss whether and how an evidence library could help to simplify some of the hectic collection process. The speakers will also discuss what type of evidence supports “use” and “reputation” in various jurisdictions. A special focus will be given to building a library with evidence, so that counsel can come back to the library time and time again.

Moderator:
Carsten Albrecht, FPS Fritze Wicke Seelig (Germany)

Speakers:
Richard Groos, Norton Rose Fulbright (United States)
Paul Harris, Pillsbury Winthrop Shaw Pittman LLP (United Kingdom)
Anna-Lena Wolfe, Tetra Pak (Sweden)

CT02 Leveraging Your Brands Through Alternative Revenue Streams
Advanced Level

Speakers will take an advanced look at how to leverage your brands in arenas such as co-branding, licensing and franchising, with the goal of increasing your IP portfolio’s value. This session will also include a discussion on barriers to entry, risk profile, pros and cons and practical tips from leaders in the industry.

Moderator:
Lauren Fernandez (United States)

Speakers:
Caldwell Camero, General Mills, Inc. (United States)
Alison Tan, The Procter & Gamble Company (United States)

CT03 Trademark Rights in a Mobile World
Intermediate Level

There has been a major shift of people operating their work and day-to-day life from the PC to their mobile devices. Speakers will discuss trademark rights (fair use, confusion, dilution, etc.) as applied to the digital mobile space. Speakers will also touch on app store marketplaces and related U. S. Digital Millennium Copyright Act (DMCA) issues.

Moderator:
Larry W. McFarland, Kilpatrick Townsend & Stockton LLP (United States)

Speakers:
Christian C. Dowell, Facebook, Inc. (United States)
Frank Goldberg, Zynga Inc. (United States)
Jennifer Lam, Airbnb, Inc. (United States)
Dennis Wilson, Kilpatrick Townsend & Stockton LLP (United States)

CT04 Annual Review of Leading Case Law in the European Union
Advanced Level

Attend the second annual session, intended for a global audience, where speakers from Europe will provide a wide-ranging and concise analysis of recent key decisions that have shaped European trademark law.

Speakers:
Guy Heath, Nabarro LLP (United Kingdom)
Georg Jahn, Noerr LLP (Germany)

IT01 Industry Breakout: Sports and Entertainment—The Intersection of the First Amendment, the Lanham Act and State Rights of Publicity
Intermediate Level

This session will explore the ramifications of recent decisions in the sports and entertainment industries, including whether recent decisions have a chilling effect on creative expression. Speakers will discuss how First Amendment protections should be balanced against an individual’s right of publicity and trademark concerns. They will examine which outcomes benefit consumers and whether those same outcomes benefit brand owners.

Moderator:
Claire Kimball, Turner Broadcasting System, Inc. (United States)

Speakers:
Vineeta Gajwani, Electronic Arts Inc. (United States)
Robert L. Lee, Alston & Bird LLP (United States)
Patrick T. Perkins, Warner Bros. (United States)

Committee Meetings

Speed Networking

CONCURRENT SESSIONS

CT20 Global Portfolio Management on a Budget: In-Housing, Outsourcing or Somewhere in Between?Beginner Level

As in-house counsel responsible for your company’s global trademark portfolio, you have numerous options available when it comes to managing and maintaining this most valuable of company assets. But which way should you go? Having an in-house team to reduce external spending might seem the most cost-effective structure, but what unexpected problems can this lead to? When can an external advisor really assist in achieving your goals without blowing your budget? And how can you demonstrate your value to management when the external agents are the ones doing the real work? If these are issues you face as an in-house practitioner, join this interactive panel discussion, which will draw on the experience of both in-house practitioners and the external advisors who assist in-house teams in delivering excellent portfolio management to their companies.

Covering practical tips on efficient filing practices as well as more nuanced issues such as whether to appoint territory specific agents or one single external agent to manage your portfolio, this session will be of primary interest to in-house counsel and practitioners working within industry, as well as trademark professionals in private practice firms interested in understanding what they can do to better tailor their services to their corporate clients around the world.

Moderator:
Cameron Olsen, International Brand Management Ltd. (United Kingdom)

Speakers:
Tom Heremans, CMS DeBacker (Belgium)
Nicole L. Linehan, Schneider Electric (United States)
Natalie Salter, Lane IP Limited (United Kingdom)

CT21 Protecting and Preserving Your Brand After a Cyber Security Incident
Intermediate Level

Recent high-profile data breaches involving national brands have highlighted how such an incident can inflict significant and long-lasting damage on a company’s reputation and goodwill. Given the ever-increasing sophistication of the cyber threats that companies now face, it is prudent for companies to ask not whether they will experience a significant cyber-attack but, rather, what they will do when they experience a major cyber-attack. Speakers will discuss proactive steps a company can take to preserve brand value when preparing for a cyberattack and responding to such attacks when they occur.

Moderator:
Heather McDonald, BakerHostetler (United States)

Speakers:
Gerald Ferguson, BakerHostetler (United States)
Jason Maloni, Levick (United States)
Ruby A. Zefo, Intel Corporation (United States)

CT22 Show Me the Money: Creating Alternative Fee Arrangements That Provide Value
Intermediate Level

In a budget-conscious global environment, companies still must protect their IP assets. Some are turning to alternative approaches to legal expenses while insisting that the value of services not be compromised. This panel will discuss creating value in alternative fee arrangements (AFAs). Many companies and law firms want to or have been asked to consider alternatives to a traditional hourly billing model, such as modified fixed fees, success fees, banking fees, contingency fees, and other alternatives and combinations of AFAs. AFAs can reap significant benefits for all parties, but they also present risks. Speakers will discuss what clients and firms should think about before entering into an AFA, including special considerations related to IP matters, how to align the goals of all parties, what AFA techniques and processes can be used, which ones work better in different contexts, ethical issues, financing arrangements and other practical considerations.

Moderator:
Jan Jensen, Jensen Law Firm (United States)

Speakers:
Dale M. Cendali, Kirkland & Ellis LLP (United States)
Susan Estrich, Quinn Emanuel Urquhart & Sullivan, LLP, Robert Kingsley Professor of Law and Political Science at the University of Southern California and a legal and political analyst for Fox News Channel (United States)
Sarah Lockner, 3M Company (United States)
Elizabeth R. Pearce, American International Group, Inc. (United States)

RT20 Trademark Offices in Africa: The Importance of Working with Related Government Agencies
Beginner Level

As businesses are extending to Africa, an efficient collaboration between the various government agencies and the trademark offices will bring about effective protection of IPR and prepare trademark owners to take advantage of the opportunity for growth. In some countries in the region, the Intellectual Property Commission sometimes doubles as the registry and the trademark office, but in many others there is no such synergy. Speakers from the region will discuss the pros and cons of this type of structure and will highlight key advantages and disadvantages.

Moderator:
Uche Nwokocha, Aluko & Oyebode (Nigeria)

Speakers:
Simon Brown, Adams & Adams (South Africa)
John Syekei, Coulson Harney (Kenya)
Chitua Uzoh, Aluko & Oyebode (Nigeria)

RT21 Regional Update: The Latest News from the Middle East. Why is it so Important to Protect IP in the Region?
Intermediate Level

Speakers will offer updates mainly regarding the new trademark law in the Gulf States, which provides for the unification of procedures and fees and improved IP systems. Listen to experienced practitioners who will provide legal and practical perspectives on a realistic approach to fighting counterfeits in the Middle East and will also touch on topics such as economic growth in the region and its impact on trademark registration.

Moderator:
Charles Shaban, Abu-Ghazaleh Intellectual Property (AGIP) (Jordan)

Speakers:
Omar Obeidat, Al-Tamimi & Company (United Arab Emirates)
Rany Sader, Sader & Associates (Lebanon)
Aisha Salem, United States Patent and Trademark Office (USPTO), IP Attaché for the Middle East & North Africa (Kuwait)

New in 2015! Networking Excursions: Downtown Craft Brew Quest
(Advance registration required)

Microbreweries are the newest complement to San Diego’s relaxed culture. Enjoy this two-hour quest with other like-minded Annual Meeting registrants and discover the best brews that San Diego has to offer. Transportation will be provided, and the cost includes tax and gratuity. Registration for this event is for Annual Meeting Registrants only and is non-refundable.

Fee: US $109

Africa Reception

Take a moment to network with your colleagues from Africa and with those who have a vested interest in doing business in Africa.

Committee Meetings

Luncheon Table Topics

Speed Networking

Speed Networking

CONCURRENT SESSIONS

CT50 Implications of the New European Trademark Directive

Upon final adoption of the European Trademark Directive, the European Union member states will have to enact the new rules of the Directive into national law within two to three years. While the legislative proposal is still pending for adoption, this session will focus on the likely implications of these new rules.

In particular, speakers will focus on changes in relation to:

• The introduction of a provision on intermediate rights. Speakers will explain the intervening right of the owner of a later-registered trademark as a defense in infringement proceedings.
•  The provisions dealing with counterfeits and addressing goods in transit. The current proposal would entitle right holders to stop third parties from bringing goods bearing an unauthorized trademark that is essentially identical to the trademark registered in respect of those goods into the customs territory of the Union, regardless of whether they are released for free circulation.

Speakers from countries where the laws already reflect these proposals and from countries where substantial amendments will be necessary will share their perspectives on how to deal with these rule changes.

Moderator:
Georg Schönherr, Schwarz Schönherr Rechtsanwälte (Austria)

Speakers:
Rebecca Delorey, Bird & Bird AARPI (France)
Maximilian Kinkeldey, Grünecker (Germany)
David Stone, Simmons & Simmons (United Kingdom)

CT51 Legal Project Management: Improving Client Service While Reducing Ethical Risk
Intermediate Level

In broad terms, legal project management is the application of the tools and principles of project management to the delivery of legal services, including portfolio management, licensing and litigation. Legal project management is considered a key to improving client service, which is central to managing risk for law firms, and improving in-house delivery of services. Legal project management also enhances efficiencies and helps lawyers ensure they are meeting clients’ needs in delivering value. Legal project management can reduce the risk of professional liability by improving the quality of the legal work product, minimizing the risk of missing critical deadlines, and maintaining active and open client communications. Speakers will set out a number of the core principles of project management and provide real-world advice on and examples of how to apply these principles in practice, with a particular emphasis on the specifics of a trademark practice, the management of e-discovery and the application of these principles to reduce the risk of ethical violations.

Moderator:
Ira J. Levy, Goodwin Procter LLP (United States)

Speakers:
Rose Battaglia, Deutsche Bank (United States)
Allison L. Brecher, Marsh & McLennan Companies, Inc. (United States)
Karen L. Febeo, Goodwin Procter LLP (United States)
Rick Kathuria, Gowling Lafleur Henderson LLP (Canada)

CT52 Trademark Enforcement by U.S. Customs and Border Protection
Intermediate Level

From designer handbags to pharmaceuticals, from auto parts to electronics, counterfeit merchandise is a multi-billion-dollar worldwide phenomenon, and Southern California is the largest point of entry for counterfeit merchandise into the United States. U.S. Customs and Border Protection stops, searches and seizes more counterfeit merchandise than any other law enforcement agency. Learn how to record your trademark and copyright with Customs, how to get Customs to search for suspected infringing merchandise, and what to do when Customs finds infringing merchandise.

Moderator:
William Morris, Hershey Chocolate & Confectionery Corporation (United States)

Speakers:
Paul C. Llewellyn, Kaye Scholer LLP (United States)
Peter Quinter, GrayRobinson, P.A. (United States)
Robin Rangel, CBP Intellectual Property Rights (IPR) National Targeting and Analysis Unit (United States)
Sara M. Vanderhoff, adidas International, Inc. (United States)

IT50 Industry Breakout Session: Hot Trademark Challenges That Keep Telecom Lawyers Up at Night
Advanced Level

Telecommunications companies have some of the most famous brands in the world, and they are often at the front lines of cutting-edge IP policy issues that are of key interest to the INTA membership. Come hear what keeps trademark practitioners in this space up at night. The panel will cover such hot topics as:

• New global infringement challenges telecom companies are facing, including country-specific challenges and successful enforcement strategies.
• Concerns about the rollout of new gTLDs, including those gTLDs related to telecommunications services and regulated services as well as gTLDs that are facilitating consumer confusion.
• Discussion of new case law and experiences with various registries and registrars in addressing an increase in phishing, cybersquatting and related frauds.
• Ideas for adopting new best practices, legislation and other international vehicles to address cybersquatting, phishing, fraud and abuses.

Moderator:
Sarah B. Deutsch (United States)

Speakers:
Katie E. Brennan, Norvell IP llc (United States)
David J. Cho, AT&T Services, Inc. (United States)
Elisa Cooper, MarkMonitor (United States)

In-House Practitioners Industry Exchanges
(Exclusive to in-house practitioners only; advanced registration required)

New for 2015! In-House practitioners have the ability to participate in an industry-specific and moderated discussion with their peers. Onsite registration will not be available.

Committee Meetings

In-House Practitioners Reception
(Exclusive to in-house practitioners only)

Join fellow in-house practitioners and corporate trademark professionals for cocktails and light refreshments during this exclusive networking opportunity.

India Reception
(By invitation only)

This reception provides attendees from India with an invaluable opportunity to network with colleagues and share experiences concerning the benefits and challenges of doing business in India. This reception provides an opportunity to meet with INTA’s CEO, India Representative and other INTA staff.

Law & Practice Resources (LPR) Reception
(By invitation only)

Join other Law & Practice Resources editors and leaders for an exclusive opportunity to network and discuss INTA publications and online resources.

Political Action Committee (PAC) Reception
(By invitation only)

New in 2015! Networking Excursions: Dine Under the Stars on a Dinner Cruise
(Advance registration required)

Enjoy this two-and-a-half hour cruise on San Diego Bay and make new contacts or reconnect with old friends. Enjoy a complimentary glass of champagne upon boarding, a three-course plated dinner and a DJ-hosted dance party. Transportation will be provided, and the cost includes tax and gratuity. Beverages are not included and it is a cash bar on board. Registration for this event is for Annual Meeting Registrants only and is non-refundable.

Fee: US $154

Registration

Hospitality

Committee Meetings

Breakfast Table Topics

Sponsors Breakfast
(By invitation only)

Exhibition Hall

Visit the 100+ exhibitors displaying their products and services. Exhibitors include trademark solution providers, law firms, media companies, IP offices, trade associations and government offices.

CONCURRENT SESSIONS

CW01 Annual Review of U.S. Federal Case Law and TTAB Developments
Advanced Level

Plan to attend this INTA annual favorite and hear a concise analysis of recent, major decisions rendered by the U.S. courts and the Trademark Trial and Appeal Board (TTAB), as reported in Vol. 105, No. 1 of The Trademark Reporter®.

Speakers:
Theodore H. Davis, Kilpatrick Townsend & Stockton LLP (United States)
John L. Welch, Lando & Anastasi, LLP (United States)

RW01 Regional Update: The Regional Trademark Balance in Oceania/Asia-Pacific—The Trans-Pacific Partnership and Plain Packaging Proposals
Intermediate Level

The Trans-Pacific Partnership is a regional free trade agreement being negotiated or observed by as many as 14 nations with Pacific Ocean faces, including Japan, Malaysia, Taiwan, Singapore, Australia, South Korea, New Zealand, the United States, Mexico, Chile and Peru. The panel will discuss issues arising from the TTPA and other plain packaging legislation and proposals in the region, including the potential for direct enforcement, implications for parallel imports ,and the challenges in getting the balance right between owners and users of trademarks in the region.

Moderator:
Earl Gray, Simpson Grierson (New Zealand)

Speakers:
Alan Adcock, Tilleke & Gibbins (Thailand)
Ng Kim Poh, Shook Lin & Bok (Malaysia)
Mary Still, Clayton Utz (Australia)

RW02 Regional Update: Africa—The Implementation of International IP Treaties in Africa
Advanced Level

The world is increasingly becoming a global village, and the intellectual property terrain is no exception to this phenomenon. With this movement toward economic, financial, communication and trade integration comes the need to ensure that appropriate mechanisms are in place to create an enabling environment that promotes the elimination of barriers between nations on a global level.

The implementation of international IP treaties in Africa is one of the ways this global integration can be achieved; however, is Africa really ready to join this global train? Or is a hybrid model more suited to the African terrain, given its unique makeup?

This session will look at the many international IP treaties and examine how well and to what extent they have been successfully implemented in the African region. Speakers will discuss the treaties’ objectives, the adoption of these treaties by African countries, their suitability or otherwise, and the perceived advantages and benefits. Speakers will also highlight the real and present challenges for implementation faced by each nation.

Moderator:
Chinyere Anayo Okorocha, Jackson, Etti, Edu & Co. (Nigeria)

Speakers:
Fernando Antonio Dos Santos, African Regional Intellectual Property Organization (ARIPO) (Zimbabwe)
Dr. Paulin Edou Edou, Organisation Africaine de la Propriété Intellectuelle (OAPI) (Cameroon)
Wayne Meiring, Spoor & Fisher Jersey (South Africa)
Uwa Ohiku, Jackson, Etti, Edu & Co. (Nigeria)

Committee Meetings

Speed Networking

CONCURRENT SESSIONS

CW20 Are “Not So Well-Known” Trademarks Protectable in China?
Advanced Level

China has legislative protection for “well-known trademarks” but many foreign brands that have a strong reputation in their home jurisdictions do not reach the high threshold of “well-known trademarks” in China. Similarly while many companies have house brands that may be well known in China, their secondary brands are less so. This panel will discuss practical suggestions for how brand owners can think out of the box to protect these marks, such as use of copyrights and other strategies, as well as discuss examples of successful cases.

Moderator:
Shirley Kwok, Ribeiro Hui (Hong Kong, SAR)

Speakers:
Minnie Alexander, Campbell Soup Company (United States)
Karen Law, Alibaba Group (Hong Kong SAR, China)
Emmanuelle Prono, Techtronic Industries Co., Ltd  (Hong Kong SAR, China)
Judge Wang Yanfang, SPC IP Tribunal (China)

CW21 Protecting and Enforcing Color Marks: An International Perspective
Intermediate to Advanced Level

Panelists from different jurisdictions will discuss:

• Whether and how color marks can be protected in their country.
• Limitations on color protection.
• Best practices for registering color marks.

Moderator:
Slobodan Petosevic, Petosevic (Luxemburg)

Speakers:
Nicholas Bolter, Cooley LLP (United Kingdom)
Christopher Turk, The H.D. Lee Company, Inc. (United States)
Deanna Wong, Hogan Lovells (Hong Kong SAR)

IW20 Industry Breakout: Fashion Forward
Intermediate Level

Speakers from the industry will discuss current issues of interest regarding intellectual property protection in the fashion arena, including:

• Fashion week primer—intellectual property management for a runway show (music, models, photographers, videographers, online and social media use).
• Updates in fashion design protection, and evaluation of best practices to protect fashion design through trademark, trade dress, copyright, and patent.
• Fashion and technology—3D printing and wearable technology.
• Copyright, trademark and patent trolls.

Moderator:
Pamela Weinstock, Kenneth Cole Productions, Inc. (United States)

Speakers:
Michael J. Allan, Steptoe & Johnson LLP (United States)
Barbara Kolsun, Stuart Weitzman (United States)
Theodore C. Max, Sheppard, Mullin, Richter & Hampton LLP (United States)

IW21 Industry Breakout: The Nonprofit Industry—Nonprofit Trademark Protection and Nonprofit Association Brand Protection Challenges
Beginner Level

Do you have nonprofit clients or an interest in representing nonprofits? Global brand protection can be challenging on any budget, but nonprofits have tighter budgets than most. Nonprofit associations present their own difficulties, as the membership can be the biggest asset as well as the biggest challenge. This panel will discuss some of the unique challenges nonprofits face in brand protection, from several different geographic perspectives. Specifically, this panel will help guide you and give helpful pointers on:

• What types of trademark protection are available.
• Global brand protection on a local budget.
• Creating rules and guidelines for use of the marks by the membership.
• Avoiding naked licensing.

Moderator:
Jomarie B. Fredericks, Rotary International (United States)

Speakers:
Tom Albertini, J A Kemp (United Kingdom)
Robert Kelvin Cooper, Minter Ellison (Australia)
Alan Drewsen, Retired, former Executive Director, International Trademark Association, and former General Counsel, Empire Blue Cross Blue Shield (United States)

Speed Networking

New in 2015! Networking Excursions: San Diego Harbor Cruise
(Advance registration required)

No trip to San Diego is complete without a trip on the water, so experience San Diego Harbor before the Grand Finale with this excursion. This two-hour narrated cruise will cover 13 miles on the Big Bay, passing by Seaport Village, Shelter and Coronado Islands and more. Transportation will be provided, and the cost includes tax and gratuity. Registration for this event is for Annual Meeting Registrants only and is non-refundable.

Fee: US $53

Committee Meetings

Luncheon Table Topics

Grand Finale: Gaslamp Quarter Block Party

The Gaslamp Quarter Block Party will be held on Fifth Avenue, right across from the SDCC, where guests will enjoy the freedom of moving from restaurant to restaurant, experiencing an array of cuisines, entertainment and networking opportunities exclusive to INTA. Attendees will have access to all the unique storefronts and restaurants on the block and can take in the traditional gas lamps, scenery and historic architecture of the neighborhood while enjoying the final night of the Annual Meeting in San Diego.

The City of San Diego prohibits minors under the age of 21 years old from possessing and consuming alcohol or attending functions on city property where alcohol is served.In order to comply with these laws, minors under the age of 21 will not be permitted to purchase a ticket or attend the Gaslamp Block Party. This includes children who may be carried or in strollers.