Events
2024 Leadership Meeting Program
Explore our 2024 Programming
Join experts from around the world for insight, ideas, and inspiration. Our educational programming explores key topics and emerging issues. You’ll also sharpen your leadership skills through specially curated Leadership Bootcamps, Leadership Labs, and more. Of course, don’t forget to take advantage of our wide array of Business Development activities.
The Welcome and Award Ceremony, Welcome Reception, Capsule Keynote sessions, and General Sessions at our Meeting are open to all registrants! These sessions offer valuable insights, knowledge, and networking opportunities to enhance your experience.
Business Development activities and Idea Exchanges require pre-registration. These exclusive activities have limited capacity and may involve additional fees. To avoid disappointment, you can book your spot early when registering for the Meeting.
Stay tuned for our detailed program, which will be available by the end of July.
These sessions may be eligible for CLE credits, pending state approval.
Please see below for our Business Development (BD) networking opportunities.
Badge Collection and Onsite Registration Hours
Tuesday, November 12 | Wednesday, November 13 | Thursday, November 14 | Friday, November 15 |
8:00 am – 8:00 pm | 8:00 am – 6:30 pm | 8:00 am – 6:30 pm | 8:00 am – 3:30 pm |
Floor Plan & Maps
TUESDAY, NOVEMBER 12
Board of Directors Breakfast (by invitation only)
Room: Empire D Foyer
Annual Meeting of Members
Room: Empire C
Board of Directors Meeting (by invitation only)
Room: Empire D
Academic Committee Idea Exchange—Building Leadership Through Academia: Effective Strategies for Part-Time Professors
Room: Strand 12AB
This idea exchange, presented by the Academic Committee, will address the key aspects of being an adjunct or part-time professor. The session offers guidance on how to start and excel in a teaching role, with expert advice from administrators, full-time faculty, and adjunct professors. Participants will gain practical tips and insights to enhance their teaching effectiveness and leadership in academia.”
Moderator: Joel Feldman, Adjunct Professor of Law, Tulane University Law School; Greenberg Traurig, LLP (USA)
Speakers:
- Tonya Jupiter, Associate Dean for Experiential Learning and Public Interest Programs, Tulane University Law School (USA)
- Johanna Sistek, Adjunct Professor of Law, Lewis & Clark Law School, Oracle Corporation (USA)
- Ed Timberlake, Professor of Law, University of New Hampshire Franklin Pierce School of Law (USA)
Former Board Member Idea Exchange
Room: Bolden 1
Attention Former Board Members!
You are invited to INTA’s inaugural Former Board Member Idea Exchange! This is a unique opportunity to connect with the Project Team, celebrate the successes of previous Board administrations, and share your thoughts on how we can enhance future events for Former Board Members. Join us for an afternoon of reflection, networking, and collaboration as we shape the future together.
Pre-registration required!
Board of Directors Meeting Luncheon (by invitation only)
Room: Empire C
Pre-registration required!
Navigating Change in a Change-Resistant Environment
Room: Strand 12AB
Presented by the Professional Development Committee
The Greek philosopher Heraclitus is credited with saying: “The only constant in life is change.” Yet, change can bring fear and anxiety and can impact our lives professionally and personally. This session is for both experienced practitioners and those in the early stages in their careers and is applicable to in-house, law firm, and government professionals. Join us to hear from a senior business leader about how to navigate changes at different levels of your organization.
Light snack will be provided.
Moderator: Maria Baratta, Kilpatrick Townsend & Stockton LLP (USA)
Speaker: Tim Williamson, Founder: NieuxCo, Nieux Society, The Idea Village, New Orleans Entrepreneur Week (USA)
Finance for Non-Finance Legal Professionals Certificate Program Workshop (Part 1)
Room: Strand 12AB
Presented by the Commercialization of Brands Committee
The Commercialization of Brands Committee is proud to present the two-day Finance for Non-Finance Certificate Program in person at the 2024 Leadership Meeting. We encourage you to attend both days of the workshop to receive in-person instruction for all ten chapters of the Program.
The Tuesday portion of the workshop will cover the first four chapters of the Program: Excel for Financial Analysis (Chapter 1), Financial Statements (Chapter 2), Benchmarking and Financial Analysis (Chapter 3), and Time Value of Money (Chapter 4). Students will be able to learn key skills during this portion.
The Wednesday portion of the workshop will cover the topic-focused chapters five to ten: Brand and IP Valuation (Chapter 5), and Acquisitions and Financing (Chapter 6), The Financial Aspects of Licensing (Chapter 7), Tax, Financial Reporting (Chapter 8), Trademark Damages (Chapter 9), Budgeting for Law Departments and Law Firms (Chapter 10).
Students will be eligible to take the online tests and final examination after the Leadership Meeting at their convenience. Pre-recordings of the instructions for each chapter will also be available for reference. To receive a certificate and an online badge for this program, attendees must take and pass all online tests and the final exam by November 2025.
Instructor: Brian Buss, Director, CBIZ Forensic Consulting Group (USA)
Capacity is limited to 75 registrants.
Registration Fee: US $300 (includes both days)
First-Timers Social Hour
Room: Celestin D
Feeling a bit overwhelmed as a first-time attendee? No worries—you don’t have to go it alone! Join us for a First-Timers Social Hour, the perfect chance to kick off your INTA meeting experience.
What to expect:
- Meet other first-timers like you!
- Jump into easy, lighthearted networking activities (all in just one hour!).
- Sip on some refreshments while getting to know your fellow attendees.
This relaxed, welcoming event is designed to help you make new friends and learn insider tips to help you navigate the rest of the meeting.
Don’t miss out—your INTA adventure starts here!
Welcome and Awards Ceremony
Room: Empire B
Welcome and Awards Reception
Room: Empire A
WEDNESDAY, NOVEMBER 13
Continental Breakfast
Room: Storyville Hall
Open to all registrants not participating in breakfast committee meetings.
Finance for Non-Finance Legal Professionals Certificate Program Workshop (Part 2)
Room: Strand 11B
Presented by the Commercialization of Brands Committee
The Commercialization of Brands Committee is proud to present the two-day Finance for Non-Finance Certificate Program in person at the 2024 Leadership Meeting. We encourage you to attend both days of the workshop to receive in-person instruction for all ten chapters of the Program.
The Tuesday portion of the workshop will cover the first four chapters of the Program: Excel for Financial Analysis (Chapter 1), Financial Statements (Chapter 2), Benchmarking and Financial Analysis (Chapter 3), and Time Value of Money (Chapter 4). Students will be able to learn key skills during this portion.
The Wednesday portion of the workshop will cover the topic-focused chapters five to ten: Brand and IP Valuation (Chapter 5), and Acquisitions and Financing (Chapter 6), The Financial Aspects of Licensing (Chapter 7), Tax, Financial Reporting (Chapter 8), Trademark Damages (Chapter 9), Budgeting for Law Departments and Law Firms (Chapter 10).
Students will be eligible to take the online tests and final examination after the Leadership Meeting at their convenience. Pre-recordings of the instructions for each chapter will also be available for reference. To receive a certificate and an online badge for this program, attendees must take and pass all online tests and the final exam by November 2025.
Instructor: Brian Buss, Director, CBIZ Forensic Consulting Group (USA)
Capacity is limited to 75 registrants.
Registration Fee: US $300 (includes both days)
Leadership Lab 1 | Learn to Lead with Versatility to Increase Your Impact
Room: Bolden 1
Presented by the Leadership Development Committee
Join this interactive, think tank-style session for candid conversations with fellow committee leaders about effectively leading and managing your committee. Hear valuable tips and share best practices on leadership expectations, managing committee objectives, and sustaining member engagement throughout the committee term.
This session is open to 2024–2025 Committee Chairs, Vice Chairs, and Subcommittee Chairs.
Policy Perspectives: Elections and the Impact on the Global Intellectual Property Landscape
Room: Empire B
Join us as INTA’s Chief Policy Officer leads a fireside chat with INTA’s Chief Representatives from various jurisdictions to discuss post-election implications on intellectual property. This year, the world witnessed an unprecedented number of people going to the polls. Gain valuable insights and perspectives on how potential political shifts may affect international IP treaties, harmonization efforts, the regulatory race around AI, cross-border enforcement, and how this could impact your organization.
Moderator: Heather Steinmeyer, Chief Policy Officer, INTA (USA)
Speakers:
- Carolina Belmar Gamboa, Chief Representative of Latin America & Caribbean, INTA (Chile)
- Gauri Kumar, India and South Asia Consultant, INTA (India)
- Tat-Tienne Louembe, Chief Representative of Europe, Middle East & Africa, INTA (Belgium)
- Jenny Simmons, Associate Senior Director, Government Affairs, INTA (USA)
Capsule Keynote | Gayle Benson, Owner & CEO of the New Orleans Saints & Pelicans
Room: Empire B
Presented by the Leadership Development Committee
To kick off your 2024 INTA Leadership Meeting, the Leadership Development Committee is proud to present Gayle Benson, a pillar of the New Orleans community. As owner of the New Orleans Saints and Pelicans, Ms. Benson is an accomplished business leader and philanthropist. A prominent female leader during times of rapid change, she has led rebranding efforts, overhauled executive, coaching, and player rosters, and overseen stadium renovations. Known for her commitment to community investment and giving back, Ms. Benson will inspire you to use your leadership platform to advocate for others and help build a better society.
US Design Patents following LKQ: Dramatic Change or Mere Harmonization?
Room: Empire B
Our panel will discuss the implications of the 2024 US Federal Circuit Court decision in LKQ v. GM in which the Court dramatically altered the Obviousness Standard by which all Designs are evaluated and measured. Some view this decision as long overdue to harmonize the Design and Utility patent standards, while others view this decision as a significant blow to the ability to effectively protect non-functional innovations in the U.S.
Moderator: Rick McKenna, Partner, Foley & Lardner (USA)
Speakers:
- Tracy-Gene G. Durkin, Director, Sterne Kessler Goldstein & Fox (USA)
- Chris Sylvain, Polson Intellectual Property Law P.C. (USA)
Law Firm Idea Exchange—Bridging Generational Gaps
Room: Celestin ABC
Presented by the Law Firm Committee
If you are a senior leader, associate, or brand-new at a law firm, this idea exchange will allow you to share insights that will help you navigate generational diversity at your firm.
Leadership Bootcamp 1—Learn to Lead with Versatility to Increase Your Impact
Room: Bolden 1
Presented by the Leadership Development Committee
Would you love to become a more adaptable leader able at move easily between different styles of leadership? In this interactive workshop with Mary Jane Walsh of Thrive, a New Orleans business strategist and coach, you will learn many leadership styles through engaging in role-play. You will step into different leadership personas—from visionary to collaborator—and see how each style influences team success. By the end, you’ll have practical insights to help you lead with flexibility, making you a more effective and impactful leader.
By invitation only.
General Lunch
Room: Storyville Hall
Open to all registrants not participating in lunch committee meetings.
A Comparative Review of the Interplay Between Copyright and AI in Various Jurisdictions
Room: Empire B
A comparison of the interplay between copyright and AI in various jurisdictions. This session will tap into expertise from each of these regions to provide an overview of litigation, policy, legislative, and regulatory issues regarding AI and copyright protection—including the use of copyrighted works to train models, the question of whether generative AI outputs constitute copyright infringement, and the question of how much human authorship is required for copyrightability of AI-assisted outputs.
Moderator: Meaghan Kent, Partner; Morgan, Lewis, Bockius LLP (USA)
Speakers:
- Luiz Henrique Amaral, Partner, Danneman Siemsen (Brazil)
- Danielle Johnson, Counsel Policy and International Affairs, United States Copyright Office (USA)
- Kate Swaine, Partner, Gowling WLG LLP (United Kingdom)
Navigating the Complexities of Trade Secret Protection in the Modern Era
Room: Empire B
Protecting trade secrets has become increasingly complex in today’s rapidly evolving digital landscape. This session will delve into the unique challenges organizations face in safeguarding their proprietary information. Our discussion will cover the following critical areas:
- Managing access to sensitive information.
- Balancing secrecy with accessibility.
- Regulatory aspects of using trade secrets in AI.
Join us for an insightful session that will equip you with the knowledge and strategies to effectively protect your organization’s trade secrets in the modern era.
Moderator: Himanshu Deora, Partner, King Stubb & Kasiva (India)
Speakers:
- Pieter van den Bulck, Managing Director, Stobbs Netherlands (The Netherlands)
- Candice Kwok, Partner, Squire Patton Boggs (SPB), (Singapore)
- Dan Schnapp, Intellectual Property & Technology Partner, Dentons (USA)
Current and Former Board Member Reception (by invitation only)
Room: Empire A
INTA Political Action Committee (PAC) Reception
Room: Strand 12AB
Get ready to be inspired by her unparalleled success, including LSU’s outstanding achievements under her guidance – three national championships in baseball, gymnastics, and women’s basketball, along with two SEC championships in gymnastics and women’s track. With 20 out of 21 varsity sports reaching postseason competition and the Tigers securing a spot in the Director’s Cup Top 10 for the first time since 2008-09, Keli Zinn’s leadership has transformed LSU Athletics. Don’t miss this exclusive opportunity to gain invaluable insights from a visionary in the sports industry!
Join INTA’s bi-partisan, DC-based political consultants, Thorsen French for an animated and enlightening discussion on the 2024 presidential and congressional election results. Take advantage of this “inside the beltway” opportunity to understand the political landscape for IP and trademark issues and get a peek into the lame-duck Biden presidency and 2023-24 Congress, including the state of play in key congressional committees and leadership posts working on trademark policy.
A contribution for this event will be used to support the campaigns of U.S. federal candidates identified by the INTA PAC Board as having shared interests with the trademark community. INTA accepts personal checks, those drafted from non-corporate INTA member firm accounts, and all major credit cards. Donations can also be made online before the reception. Only non-corporate, non-reimbursed contributions to INTA PAC will be accepted. Contributions to INTA PAC are not deductible for income tax purposes.
Speaker: Keli Zinn, Executive Deputy Director of Athletics and Chief Operating Officer, LSU Athletics (USA)
THURSDAY, NOVEMBER 14
Continental Breakfast
Room: Storyville Hall
Open to all registrants not participating in breakfast committee meetings.
Leadership Lab 2
Room: Bolden 1
Presented by the Leadership Development Committee
Join this interactive, think tank-style session for candid conversations with fellow committee leaders about effectively leading and managing your committee. Hear valuable tips and share best practices on leadership expectations, managing committee objectives, and sustaining member engagement throughout the committee term.
This session is open to 2024–2025 Committee Chairs, Vice Chairs, and Subcommittee Chairs.
INTA PAC Capitol Club Breakfast (by invitation only)
Room: Strand 11B
We are delighted to welcome The Ella Project to speak with our Capitol Club members at breakfast in New Orleans! They’ll discuss their work to protect the arts and culture of New Orleans, including Mardi Grad Indian costumes, and the finer distinctions between Cajun and Creole
Gene Meneray is Co-Founder of The Ella Project, a pro bono legal, business development, and cultural advocacy organization.
Ashlye Keaton practices IP and entertainment law, and she also works in cultural advocacy and policy. Ashlye is the Co-Founder of The Ella Project, a nonprofit based in New Orleans that serves Louisiana artists, musicians, and culture bearers with direct legal, business and advocacy services.
Speakers:
- Ashlye Keaton, Co-Founder, The Ella Project (USA)
- Gene Meneray, Co-Founder, The Ella Project (USA)
Fighting Online Scams in the AI Era
Room: Empire B
Brought to you by Platinum+ Sponsor, BrandShield
Scams are a significant threat in the digital era, with online scams causing substantial financial losses and damaging brands’ reputations across various industries. As these scams evolve, they are increasingly leveraging artificial intelligence to create more sophisticated and convincing fraudulent schemes. This session will delve into the nature of online scams, their impact on businesses, and the latest trends shaping this issue. We will also explore how AI serves as both a threat and an opportunity in the fight against scams and discuss effective strategies and best practices for prevention. We will also address whether the challenge is related more in the wheelhouse of the legal team or the security/IT team of an organization.
Moderator: Marc Trachtenberg, Shareholder, Chair, Internet, Domain Name, e-Commerce and Social Media Practice, Greenberg Traurig, LLP (USA)
Speakers:
- Thomas Barry; Vice President, Intellectual Property; Fidelity Investments (USA)
- Tom Herbst, Consigliere, ARC’TERYX Equipment | A Division of Amer Sports Canada Inc. (Canada)
- Yoav Keren, CEO, BrandShield (Israel)
Capsule Keynote | Fireside Chat with Paul Saputo, Owner of Fury Restaurant
Room: Empire B
Join us for a captivating fireside chat with Paul Saputo, the lawyer-turned-restaurateur behind Fury Restaurant, accompanied by Byron Brooks, fondly known as Burga—a cherished local legend and dedicated server who began his journey at Fury at the young age of 15. In this capsule keynote, Paul shares his transition from law to the vibrant restaurant scene of New Orleans, where he took over a beloved local Italian eatery. Discover how he’s crafted a strong brand identity, developed a unique brand philosophy, and elevated classic dishes—especially what many claim are the best onion rings in New Orleans!
Moderators:
- Amanda Quinn, Director of Trademark and Brand Protection, Fanatics, Inc. (USA)
- Alexandre de Lespinasse, Lawyer, Cabinet de Lespinasse (Haiti)
Speakers:
- Paul Saputo, Owner, Fury Restaurant (USA)
- Byron Brooks, Server, Fury Restaurant (USA)
Protecting the Integrity of the U.S. Trademark Register: The Fight Against Scams, Fraudsters, and Unqualified Practitioners
Room: Empire B
The USPTO has been experiencing an onslaught of suspicious and often fraudulent submissions over the past several years. Meanwhile, trademark attorneys and owners are increasingly getting spoofed by imposters claiming to be the USPTO or falsely associated with the USPTO. Commissioner David Gooder and Deputy Commissioner Amy Cotton will update you on the latest scams, the USPTO’s strategies for fighting them and what to do if you or your client suspects a scam.
Speakers:
- Amy Cotton, Deputy Commissioner for Trademark Examination Policy, USPTO (USA)
- David Gooder, Commissioner for Trademarks, USPTO (USA)
Leadership Legacy: Connecting the Women Leaders of Today for Tomorrow
Room: Celestin ABC
Presented by The Women’s LeadershIP Initiative
The Women’s LeadershIP Initiative Idea Exchange aims to bridge the gap between today’s women leaders and those coming up in the ranks. The panel discussion will look to refocus efforts to help young women leaders advance and succeed. Panelists will talk about best practices, how to cope with workplace challenges, and work-life integration. Hiring talent and retaining teams is important, but what do new generations want at the workplace? What are the challenges that they are encountering and what are they hoping to achieve? Legacy leaders hope that their experiences will aid in guiding the path of future women leaders.
Moderator: Laura Collada, Managing Partner, Dumont (Mexico)
Speakers:
- Yixian Chen; Partner, Barrister & Solicitor; Jones & Co. Law Office (Canada)
- Deirdre Clarke, IP Counsel, Novartis Pharmaceuticals Corporation (USA)
- Kelly McCarthy, Partner, Sideman & Bancroft (USA)
- Blanca Mejia, Partner, Bufete Mejia & Asociados (Honduras)
Leadership Bootcamp 2—Design Thinking for Leadership
>Room: Bolden 1
Presented by the Leadership Development Committee
In today’s rapidly evolving world, effective leaders must be creative problem solvers to build adaptive, resilient organizations. Join Josh Densen—experienced executive coach and certified Designing Your Life coach—for a highly interactive session that explores the fundamentals of design thinking and its transformative power in leadership. Drawing from his experience building a successful school and coaching executives, Josh will guide attendees through the application of design thinking principles to your own leadership challenges. Through dynamic hands-on exercises, you’ll learn practical strategies to innovate, solve problems, and lead with empathy and creativity. Be prepared to (re)design your leadership approach and walk away with actionable insights to enhance your leadership journey immediately.
By invitation only.
General Lunch
Room: Storyville Hall
Open to all registrants not participating in lunch committee meetings.
Green Gambits: Unfair Competition in the Eco-Friendly Era
Room: Empire B
In the race to adopt eco-friendly practices, businesses increasingly brand themselves as sustainable and environmentally conscious. However, this green shift has also increased unfair competition, impacting intellectual property (IP) and brand integrity. Our discussion will explore the various tactics companies use to gain an edge under the guise of sustainability, including greenwashing, misleading claims, and exploiting eco-friendly certifications. The panelists will explore how these practices affect trademarks or other IP rights, and their challenges to brand reputation and consumer trust. Additionally, we will examine the legal landscape surrounding these issues, including recent developments on sustainability-related legislation in the US, EU, and other relevant jurisdictions and its impact on brands and IP. The discussion will also cover the importance of transparent communication, third-party certifications, and data-backed claims to avoid legal pitfalls.
Moderator: Daniel Reis Nobre, Managing Partner, Inventa (Portugal)
Speakers:
- Dr. Barbara Abegg, Counsel, Lenz & Staehelin (Switzerland)
- Thais Gadotti, Legal Officer, FSC Global Development(Germany)
- Dr. Clemens Heusch, Vice President, Head of Global Litigation and Disputes, Nokia (Germany)
Decoding IP Reporting: Insights into Effective Methods of IP Brand Reporting
Room: Empire B
Brands are major assets with significant value for any business. As such, IP in-house professionals must engage in IP brand reporting to different audiences, including leadership; R&D, finance, and business units; and other employees. The IP reporting of brands helps companies form their business strategies and affects their brand valuation. In this session we will shed the light on the importance of IP brand reporting and discuss how IP professionals conduct reports internally and externally on matters related to brands, what such reports should include, what issues they face and how such reporting is connected to brand valuation.
Moderator: Rasha Al Ardah, Partner, Al Tamimi & Company (United Arab Emirates)
Speakers:
- Jill Goldman, ALARM.COM, Associate General Counsel (USA)
- Raphael Gutierrez, UBER, Senior Director, Intellectual Property
- Brian Buss, CBIZ Consulting Group, Director (USA)
INTA Foundation Reception
Room: Empire A
You are invited to attend our INTA Foundation event! 🎉
Join us for an exciting evening of networking and entertainment at the INTA Foundation Mardi Gras Reception! Your participation helps advance our mission to empower diverse and underrepresented populations worldwide by fostering educational and professional development opportunities in the field of intellectual property.
The cost to attend is $100 in advance or $125 onsite.
Already registered for the Leadership Meeting? Follow the steps below to register for the INTA Foundation Reception:
- First log into your INTA profile.
- Then select the “purchases” tab
- Go to “events” on the left navigation
- Select the meeting and click “details”
- In the details tab, you will be able to add sessions (blue button in top right box)
FRIDAY, NOVEMBER 15
Continental Breakfast
Room: Storyville Hall
Open to all registrants not participating in breakfast committee meetings.
Combating Counterfeits Offline: Success Stories Through a Multi-Stakeholder Approach
Room: Empire B
In this session, our panelists will delve into the critical issue of counterfeit goods and explore how effective multi-stakeholder collaboration between customs authorities, brand owners, law firms, and other regulatory bodies can significantly curb the transshipment of counterfeit products by land, sea, and air. Through successful case studies, our panelists will showcase how these efforts impact several key areas of the business (ROI) and they will provide strategies and best practices that have proven to be effective.
Join us to learn from industry experts and enhance your understanding of how collaborative efforts can protect brands and how such efforts can be measured as a value added to brands and their owners.
Moderator: Pamela Hernandez, Partner, MININO (Dominican Republic)
Speakers:
- Virginia Cervieri, Senior Partner, Cervieri Monsuarez (Uruguay)
- Colin B Colt, U.S. Customs and Border Protection (USA)
- Meriem Bourahla-Loudiyi, Director of Trademarks & Anti-Falsification, Servier (France)
Capsule Keynote | From Fire to Flavor: Nurturing and Growing Tabasco’s 150+ Year Legacy
Room: Empire B
Join us for an engaging fireside chat with business leaders from the McIlhenny Company as we explore the strategic journey behind the Tabasco brand’s enduring success. Our panelists will reveal the secrets to maintaining relevance, authenticity, and resonance for a brand that has ignited taste buds worldwide for generations. Whether you’re a hot sauce aficionado, or simply curious about the brand magic behind the Tabasco bottle and the global flavor phenomenon, this session promises insights, anecdotes, and a dash of inspiration. Don’t miss it!
Moderator: Eryck Castillo, Senior Partner, Uhthoff, Gomez Vega & Uhthoff, S.C. (Mexico)
Speakers:
- Caleb Lolan, Legal Services Specialist , McIlhenny Company (USA)
- Kate Neuhaus, Director of Global Marketing Communications, McIlhenny Company (USA)
Ethical and Practical Considerations for Incorporating AI Technologies in Your Trademark Practice
Room: Empire B
Join our panel of AI experts and legal ethics gurus to learn about the practical use, potential pitfalls, and ethical concerns associated with using (or not using) AI-based technology in your trademark practice. Using specific situations where you may, could, or should use AI-based technology, our panelists (along with ChatGPT) will guide you through the questions to ask yourself—and others—before integrating AI tools into your legal practice. Learn practical ways to evaluate and analyze new technologies and how to responsibly integrate AI technology into your professional practice.
Here is what ChatGPT has to say:
“Join us for an insightful webinar designed to provide trademark attorneys with a foundational understanding of the use of Artificial Intelligence (AI) in legal practice. This ‘101’ introduction focuses on the ethical issues that arise when new AI technologies are introduced into the legal field. Unlike other sessions that explore the intersection of AI and intellectual property, our program addresses the practical and ethical implications of integrating AI tools into daily legal practice.”
Our program will equip you with the knowledge to navigate the ethical landscape of AI in legal practice, ensuring that your use of AI tools aligns with professional responsibility standards. Join us to stay ahead of the curve and enhance your practice with confidence and integrity.”
Moderator: Kevin Costanza, Managing Partner, Seed IP Law Group LLP (USA)
Speakers:
- Azhar Sadique, Partner, Director of Brand Innovation, Abion UK (United Kingdom)
- Nehal Madhani, CEO, Alt Legal (USA)
- Jayde Wood, Partner, Gowling WLG (Canada)
General Lunch
Room: Storyville Hall
Open to all registrants not participating in lunch committee meetings.
Closing Cocktails
Room: Empire A
Connect at our curated BD networking events!
Business Development (BD) events are networking opportunities to engage and network with other registrants.
We’re especially excited for this year’s session lineup, which includes hands-on cooking, a spa day, a ghost tour—and much more.
Please note that all BD sessions are paid events. Due to limited capacity, preregistration is required, and all activities are non-refundable.
TUESDAY, NOVEMBER 12
Move Ya Brass! Zumba
Get ready to dance, sweat, and smile your way through the ultimate Zumba class! Whether you’re a seasoned dancer or have two left feet, Zumba is all about letting loose and having fun while burning serious calories. So, bring your best dance moves, and get ready to party your way to fitness!
Garden District & Cemetery Expedition
If you’re looking to explore outside of the French Quarter area and see how people in New Orleans live and have lived, this excursion is perfect for you! After that, we will stop at Lafayette Cemetery, the oldest city-owned cemetery. You’ll learn the burial practices and traditions that make New Orleans cemeteries unique. Then, during the tour, you’ll set eyes on the current residences of New Orleanians Anne Rice, Sandra Bullock, and John Goodman. You’ll see houses featured in movies like The Curious Case of Benjamin Button. You’ll also see the Buckner Mansion of American Horror Story fame. Transportation is not included.
WEDNESDAY, NOVEMBER 13
The Green Project
Volunteering with us to help sort and recycle paint is a hands-on way to make a positive impact on the environment and the NOLA community. As a volunteer, you’ll assist in collecting and organizing unused or leftover paint, ensuring that it is kept out of local waterways and landfills, which protects the environment from harmful pollutants. The recycled paint is then sold at a greatly reduced price, making it more affordable and accessible to individuals and families who face financial challenges. Additionally, your work will support also a free education program, as all proceeds from recycled paint sales go directly into the education fund. It’s a rewarding experience where your efforts contribute to environmental protection, community support, and education for future generations.
Discover Hidden WWII History
Step behind the scenes and enter one of the Museum’s exclusive vaults for a rare, hands-on experience. This unique tour gives you access to artifacts that are not on public display—objects that bore witness to the American experience in World War II. Get up close to history as you handle these priceless pieces, each with a story to tell, deepening your connection to the pivotal moments of the war. Finally, you will be able to immerse yourself in the groundbreaking 4-D film Beyond the Boundaries. Don’t miss this opportunity to explore hidden treasures that few visitors ever see!
The Pedal Pub Adventure
Explore the vibrant beer scene of the Irish Channel in New Orleans on a two-hour adventure. Hop aboard a unique bike bar and pedal through the historic streets, visiting up to three renowned breweries that capture the spirit of this lively neighborhood. Experience the best breweries in New Orleans while pedaling through the streets on a pedal bike bar. Your friendly and knowledgeable tour guide will navigate you through this exciting journey, ensuring a memorable experience for all. Get ready to feel the energy of the Irish Channel, steeped in rich history and a flourishing craft beer culture.
Boo’s Tour: All About Ghosts
Would you like to learn more about why New Orleans is considered America’s most haunted city? Expert guides will take you on a tour of their favorite paranormal hotspots in New Orleans, including the infamous LaLaurie Mansion and the spooky French Quarter. Be prepared to be thrilled and terrified by the eerie presences that still lurk around every corner. Please note that transportation is not included in the tour.
Culinary Hands-On Adventure
Join us for a culinary adventure! In this hands-on cooking class, you’ll discover the joy of creating delicious dishes from scratch while unleashing your inner chef. Let’s sprinkle some fun into your cooking routine! The class includes a three-course meal and beverages. Transportation is not included. It’s approximately a 25-minute walk from the hotel.
THURSDAY, NOVEMBER 14
Spa Day Getaway 1
Experience the ultimate relaxation and rejuvenation spa treat. You can choose one main service plus enjoy the spa’s infrared sauna and cold plunge baths. Join us for a truly relaxing experience and leave feeling refreshed, revitalized, and ready to take on the world! The package includes beverages and light appetizers. Transportation to the spa is on foot.
Spa Day Getaway 2
Experience the ultimate relaxation and rejuvenation spa treat. You can choose one main service plus enjoy the spa’s infrared sauna and cold plunge baths. Join us for a truly relaxing experience and leave feeling refreshed, revitalized, and ready to take on the world! The package includes beverages and light appetizers. Transportation to the spa is on foot.
Spa Day Getaway 3
Experience the ultimate relaxation and rejuvenation spa treat. You can choose one main service plus enjoy the spa’s infrared sauna and cold plunge baths. Join us for a truly relaxing experience and leave feeling refreshed, revitalized, and ready to take on the world! The package includes beverages and light appetizers. Transportation to the spa is on foot.
The Pedal Pub Adventure
Explore the vibrant beer scene of the Irish Channel in New Orleans on a two-hour adventure. Hop aboard a unique bike bar and pedal through the historic streets, visiting up to three renowned breweries that capture the spirit of this lively neighborhood. Experience the best breweries in New Orleans while pedaling through the streets on a pedal bike bar. Your friendly and knowledgeable tour guide will navigate you through this exciting journey, ensuring a memorable experience for all. Get ready to feel the energy of the Irish Channel, steeped in rich history and a flourishing craft beer culture.
Spa Day Getaway 4
Experience the ultimate relaxation and rejuvenation spa treat. You can choose one main service plus enjoy the spa’s infrared sauna and cold plunge baths. Join us for a truly relaxing experience and leave feeling refreshed, revitalized, and ready to take on the world! The package includes beverages and light appetizers. Transportation to the spa is on foot.
New Orleans Noir: A Journey into the City’s Dark Past
Maybe ghost stories don’t quite pique your interest, but you have that curiosity about the dark side of humanity. Some of the most terrifying things are what people do to each other, and perhaps you want to glimpse into this corrupt corner of existence. We’ll bring you on a tour of the sordid details behind New Orleans’ dark bloody murders. You’ll visit locations in the French Quarter where the echoes of gruesome crimes of murder still cry out. This city, while soulful and charming, has always had a seedy side from its beginnings. From being settled by the dregs of France—people offered to be released from poorhouses and prisons if they boarded ship for Louisiana—to the delinquency and depravity of today, where the unspeakable still happens.
Whiskey Wonderland: A Spirited Sip & Savor Adventure
Immerse yourself in a one-of-a-kind experience at the Sazerac House, where history, culture, and craftsmanship come together in the heart of New Orleans. Join us for a private tasting at the Sazerac House in New Orleans where you can discover the rich heritage of the Sazerac family, sample premium spirits, and learn the art of cocktail creation from expert mixologists. Whether you’re a spirits connoisseur or new to the world of fine beverages, this tasting experience will deepen your appreciation for the legacy of New Orleans’ vibrant cocktail scene. Raise a glass, savor the flavors of history at the Sazerac House, and connect with other attendees to create lasting memories.
Melodic New Orleans Tour
Music may be the most important cultural touchstone in America. Not many people realize the music they’re currently saving on their streaming playlists today traces its roots back to the streets of New Orleans in the 1920s and 1930s. Greats like Louis Armstrong and Buddy Bolden led the way for pioneers like Dr. John. The tradition lives on today, with the importance of brass bands leading second lines almost every week somewhere in The Big Easy. You’ll see where it all went down on this French Quarter tour, where some of the most important buildings and spots still stand today. Transportation is not included.
Mixology Mastery: Crafting the Perfect Cocktails
Come join our engaging and hands-on mixology class, where you’ll learn to create three exquisite cocktails that will impress your friends and elevate your hosting skills. Our expert mixologist will guide you in blending flavors, mastering techniques, and presenting drinks with flair. Whether you’re a cocktail enthusiast or a beginner, this class promises a fun and informative experience. You’ll leave with new skills, recipes, and the confidence to impress your guests with three stunning cocktails. Don’t miss this unforgettable evening of creativity, flavor, and fun in the world of mixology!
Friday, November 15
Crown Your Cake: A NOLA King Cake Decorating Class
Join us for a fun-filled 30-minute class where you’ll learn how to decorate your very own mini King Cake, New Orleans style! Whether you’re a beginner or a decorating pro, this is the perfect chance to showcase your creativity and take home a delicious, personalized treat. With vibrant colors and all the classic toppings, you’ll be crafting a bite-sized masterpiece that’s perfect for sharing—or keeping all to yourself! It’s the sweetest way to show off your artistic flair while celebrating a beloved NOLA tradition. Don’t miss out on this festive and fun experience.
Hidden Gems of the French Quarter: A Local’s Exclusive Guide
As you stroll with us, you’ll learn about the fascinating beginnings of our city that shaped this world-famous neighborhood. Discover the must-see spots in the French Quarter and learn about the history of the “Vieux Carré”. We will enlighten you about the best bars, restaurants, and hidden gems to see on your visit here. We will guide you on tour from the mighty Mississippi River, to buildings older than our country, to present-day curious and unique locales. Understand why people become captivated with this city and keep coming back for more.
Pickleball Power Hour
Join us for an exciting pickleball game, where fun meets friendly competition! Whether you’re a seasoned player or brand new to the sport, this game is perfect for all skill levels. Pickleball is easy to learn and tons of fun. Don’t miss out on a great time filled with active play, new friendships, and plenty of smiles. See you on the court!
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