Perspectives
Content and conversations that elevate the profession and illuminate the most important issues brand owners and trademark and intellectual property (IP) practitioners are talking about.
Our global contributors put into perspective business-critical trends, legal and regulatory developments, and research findings that can help you prepare for today and plan for the future.
Interviews
IP and Recessions: An Interview with Meera Chature Sankhari and Tanya Fickenscher
Published: May 1, 2024
Meera Chature Sankhari and Tanya Fickenscher, co-chairs of the Recession and IP Project Team, discuss the key findings of INTA’s new report, IP in Times of Recession: A Comprehensive Guide for IP Professionals, and what registrants can expect from their Capsule Keynote session at the 2024 Annual Meeting.
Read More
Interviews
Building Our Common Future with Innovation and Creativity: An Interview with Edward Kwakwa
Published: May 1, 2024
In the most recent episode of INTA’s podcast, Brand & New, released on World IP Day, WIPO’s Edward Kwakwa sheds light on the crucial role the IP community is playing in advancing the United Nations’ Sustainable Development Goals.
Read More
BRAND & NEW EPISODE
Brands: Past, Present, and Future
Our third episode in the “Women Leaders Series,” a collaboration between Brand & New and The Women’s LeadershIP Initiative, features Dr. Joanna Seddon (Presciant, USA).
Listen NowFeatures
Get expert insight into the issues influencing the present and transforming the future of trademarks and brands. We explore current and evolving trends and practice issues, and interview leaders and visionaries from across the industry.
Law & Practice
With a constant eye on developments that our community needs to follow, practitioners from around the world report on legal proceedings and proposed and actual changes in laws and regulations to keep you up to date.
INTA Research
Our studies contribute significantly to the IP field and beyond, providing critical data that inform our members, as well as policymakers, the C-Suite, entrepreneurs, media, and consumers.
Industry Research
Make data-driven decisions and strengthen your strategic guidance. Taking a deep dive into significant issues of our time, we highlight our own studies and other industry research.
Industry Updates
We bring you news from myriad sources to keep you informed about key industry issues and trends. This includes an ongoing series to update brand owners on online service providers’ efforts to curb counterfeiting, and represents our collaborative initiatives to fight the proliferation of counterfeit goods online and elsewhere.
INTA Insights
Our members succinctly share their take on hot topics relating to brands and IP. Our video series serves to inform and prompt thought among brand owners, IP practitioners, entrepreneurs, government officials and academics as well as consumers.
Become a Member to have access to all of our Perspectives pieces. Renew your membership today!
Look for the INTA Bulletin in your email box every Wednesday, with links to articles posted in Perspectives and INTA News on this site.
Take advantage of a 21-day free trial membership to access exclusive member-only content. See details
Already a Member? Log In
*Required. By clicking “Request Trial Membership,” I agree to INTA’s Privacy Policy and website Terms of Use. No credit card or billing information required.
