BRAND & NEW EPISODES
The Impact of the Video Conferencing and Social Media Apps Boom
Published: December 8, 2020
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Guest
Video conferencing and social media apps like Zoom, Houseparty, and TikTok have exploded in popularity during these times of global social distancing. While these apps have become much more popular among regular users, they also have attracted potential hackers, raising opportunities as well as risks to a brand-new scale and prompting some platforms to institute stronger security features.
Will this surge in usage have a lasting impact on these companies in terms of value, brand reputation, diversification of services, available security features, or even future privacy regulations?
In this episode, we discuss these issues with Dominique Shelton Leipzig, a partner in the Privacy & Data Security Group and co-chair of the Ad Tech Privacy & Data Management team at Perkins Cole LLP, Los Angeles, California, USA. Practicing intellectual property, media, and privacy law for over 25 years, she is a member of the board of the International Association of Privacy Professionals and the author of two landmark books on privacy and data for businesses.
Related Resources
To go further:
About Dominique Shelton Leipzig
About Dominique Shelton Leipzig
Also of interest:
MIT Management Sloan School: How to think about cybersecurity in the era of COVID-19
Bloomberg Law: Zoom Rolls Out Strongest Data Encryption, New Event Platform
Forbes: Zoom Security—100 New Features Later, Can You Trust Zoom?
CNN Business: “Zoom’s massive ‘overnight success’ actually took nine years”
Fox School of Business: “Brand Reputation During a Crisis”
Forbes: “Here’s What Zoom Is Doing To Make Its Service Safer”
About Brand & New
Our hosts discuss compelling business and legal topics relating to intellectual property, innovation, technology, and change with an international roster of influential experts and industry visionaries.
Brand & New guests contribute to this podcast in their personal capacity, and the opinions expressed (or experiences shared) are their own. They do not purport to reflect the views or opinions of INTA or our members.
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