Perspectives
Content and conversations that elevate the profession and illuminate the most important issues brand owners and trademark and intellectual property (IP) practitioners are talking about.
Our global contributors put into perspective business-critical trends, legal and regulatory developments, and research findings that can help you prepare for today and plan for the future.
Interviews
Navigating the World of Trade Secrets: An Interview with María Gonzàlez Gordon and Scott Mayhew
Published: February 5, 2025
María González Gordon and Scott Mayhew, co-chairs of The Business of Trade Secrets Conference, offer a sneak peek into The Business of Trade Secrets: Navigating the Challenges and Opportunities in the Ever-Changing World of AI.
Read More
Feature
How To Build Trust in Artificial Intelligence
AI is predicted to contribute $15.7 trillion to the global economy by 2030. Yes, the stakes are high. Yes, it’s a game changer. Yes, it’s full of possibility… and uncertainty. As businesses across all sectors explore AI’s potential, they must also wade through its unknowns and navigate evolving regulation. Join our latest guest Jon Iwata, Executive Fellow at the Yale School of Management for a conversation about how we can use AI responsibly.
Jon Iwata (Yale School of Management, USA) is a Capsule Keynote speaker at upcoming The Business of Trade Secrets Conference in New York, New York, USA.
India Election Report
The India Election Report 2024 examines India's political landscape, economic growth, and IP policies under the leadership of the Bharatiya Janata Party (BJP), led by Prime Minister Narendra Modi. After a decade of political stability, the 2024 general elections marked a pivotal shift—signaling a more complex political environment.
EU Election Report
INTA’s EU Election Report offers a detailed overview of the political shifts in the EU and their potential influence on IP policy.
Features
Get expert insight into the issues influencing the present and transforming the future of trademarks and brands. We explore current and evolving trends and practice issues, and interview leaders and visionaries from across the industry.
Law & Practice
With a constant eye on developments that our community needs to follow, practitioners from around the world report on legal proceedings and proposed and actual changes in laws and regulations to keep you up to date.
INTA Research
Our studies contribute significantly to the IP field and beyond, providing critical data that inform our members, as well as policymakers, the C-Suite, entrepreneurs, media, and consumers.
Industry Research
Make data-driven decisions and strengthen your strategic guidance. Taking a deep dive into significant issues of our time, we highlight our own studies and other industry research.
Industry Updates
We bring you news from myriad sources to keep you informed about key industry issues and trends. This includes an ongoing series to update brand owners on online service providers’ efforts to curb counterfeiting, and represents our collaborative initiatives to fight the proliferation of counterfeit goods online and elsewhere.
INTA Insights
Our members succinctly share their take on hot topics relating to brands and IP. Our video series serves to inform and prompt thought among brand owners, IP practitioners, entrepreneurs, government officials and academics as well as consumers.
Become a Member to have access to all of our Perspectives pieces. Renew your membership today!
Look for the INTA Bulletin in your email box every Wednesday, with links to articles posted in Perspectives and INTA News on this site.
Take advantage of a 21-day free trial membership to access exclusive member-only content. See details
Already a Member? Log In
*Required. By clicking “Request Trial Membership,” I agree to INTA’s Privacy Policy and website Terms of Use. No credit card or billing information required.
